Holiday Hero or Zero
Client: Role:
GetYourGuide Producer
GetYourGuide’s social-first campaign celebrating the people who make every holiday happen.
I produced the campaign end-to-end, working with the creative agency, GetYourGuide’s in-house team, the production company, PR agencies, and media and broadcast partners. My role spanned the full production arc: scripts, treatments, creative development, budget tracking, reviews and production for social, radio and podcasts.
We shot over 2 days in London and Paris with Jamie Laing and Sophie Habboo delivering social content for GetYourGuide, plus social assets and radio and podcast reads with Heart and Capital talent.
Creative agency: Media agency:
Ace of Hearts Initiative
PR agency:
Havas